Call us
PR Agency in Birmingham

BUILD CREDIBILITY IN FINANCIAL SERVICES

Financial PR Agency in Birmingham

Your bottom line is important. That is why we earn coverage rather than paying for it, maximising your business’s exposure across multiple publications.

Build Your Financial Reputation Without Breaking the Bank

Amplify Your Voice in the Financial Services Sector Today

When it comes to the financial services industry, trust is key. After all, customers, investors and traders want a steady hand to guide them in money matters. The experts at our financial PR agency in Birmingham will help you borrow credibility from reputable media publications, driving traffic to your site and improving conversions.

Banks, personal finance brands and regulated markets come to us for credibility. If your harder job is explaining the technology behind the product, that is the work our PR for fintech brands is built around.

Exceptional Client Retention

88% of our clients continue working with us, with many partnerships spanning over two years— a testament to our results.

Coverage in Premier Publications

Our team has achieved placements in prominent media outlets, including The Huffington Post, Sky News, and the Daily Mail.

Maximised Value for Your Investment

We have a strong record of success in tripling our clients’ ROI.

Trusted Media

90% of customers trust earned media over paid coverage.

High Impact

Forbes reports that earned coverage is 5 times more effective than traditional advertising.

Get More Eyes on Your Business

Leverage Our Network & Creativity

We generate traffic to important pages on your website by building links from news sites, providing your business with tangible value.

100% Earned Coverage

Unlike other agencies, we don’t rely on paid sponsored articles; instead, we craft unique stories, ensuring they capture journalists’ attention.

Specialist PR

We’ll develop a strategy that is tailored to publications and journalists within the financial services industry.

Stay in the Loop

We are available to address any questions you may have and will keep you regularly updated on your campaign’s progress.

Close The Gap Between You & Your Competitors

If your competitor has secured a number of media placements, we will help your business get featured in the same reputable publications.

Our PR Cost Savings

Our PR agency provides exceptional value, saving you up to £1,003.54 per month compared to hiring an in-house team, all while equipping you with expert PR tools.

A good PR toolkit will include:

Haro£15.72 per month
Response Source£52.08 per month
Third-party survey services£540 per month
Hunter.io£43.09 per month
Canva Pro£8.33 per month
Mailchimp£10.99 per month
Roxhill Media£333.33 per month
£1,003.54

What this costs to run yourself each month. Published prices, correct at the time of writing.

Specialist Financial Services PR

We excel at helping businesses stand out from the crowd, creating campaigns that have a measurable impact. But we do much more than just PR. Our services include:

Banks & Corporate Finance

We understand the complexities associated with corporate finance and produce stories and content that are easy to digest.

Personal Finance

We leverage our network of personal finance journalists to help you improve your brand image and promote your expertise.

Regulated Markets

We craft PR campaigns that are commercially focused and tailored for a range of financial institutions.

Reputation Management

We will help you maintain a positive brand image and put out any fires.

Digital Marketing

By partnering with our Clutch award-winning agency, you can cover all your digital marketing needs under one roof, including SEO and PPC.

Thought Leadership

We combine financial market expertise, strategic advice, and data-driven insights to create impactful PR campaigns.

Case Studies

Establishing Authority Within Financial Services

AptPay, a London-based provider of specialist commercial lending solutions, sought to enhance its online presence and strengthen its authority. To achieve this, we developed strategic, data-driven PR campaigns tailored to resonate with key stakeholders in the industry.

Our efforts secured placements in leading financial and business publications, including Financial Times Advisor, The Intermediary, and Mortgage Solutions. This targeted coverage elevated AptPay’s credibility, achieving an impressive 448.975% ROI.

Financial PR Case Studies

Orton Financial

PR

£69,933 of coverage from about £12,000 invested

Complex, confidential mortgage work turned into national and trade press coverage: across the engagement, Orton Financial earned an estimated £69,933 in media…

Start Seeing Results

Struggling to get press coverage?

We will and placements in national, industry and local publications

Not seeing any results?

We will increase traffic to your site through reputable news outlets

Paying for coverage?

We will earn placements by telling newsworthy stories

Overshadowed by competitors?

We will increase your share of voice

Struggling to show customers your value?

We will help you build trust with your audience

Our Process

1

Ideation

We generate newsworthy ideas that have a hook and will captivate audiences

2

Production

We turn numbers and quotes into headlines and ensure that no angle or linking opportunity is missed

3

Execution

We build engaging content and visuals to bring your story to life and make your message clear

4

Social Media Syndication

We share your story with your online audience to generate buzz and get people talking about the campaign

5

Outreach

We provide journalists with the context they need to write the story they want to tell to their readers

6

Reporting

We monitor and track media placements and put this information in a visual report so you can understand the value of each mention or link

Meet the Team

We are a small in-house team in Birmingham. Whichever service brought you here, these are the people who do the work.

Alex Johnson, Panda in Chief at Avid Panda
Alex JohnsonPanda in Chief
Lex Baciu, SEO Lead at Avid Panda
Lex BaciuSEO Lead
Thomas Rose, Web Lead at Avid Panda
Thomas RoseWeb Lead
Lance Honeghan, PR Lead at Avid Panda
Lance HoneghanPR Lead
AliceContent Strategist
LilyPR Exec
Kathleen

Ready When You Are.

One call. A person answers. The plan is yours either way.